Development trend and market analysis of building materials industry in 2025

According to the latest industry dynamics in 2025, the building materials industry presents the following development trends and market characteristics:

I. Industry development trends

1. Acceleration of green and low-carbon transformation

Driven by policies, the building materials industry is fully included in the "Green and Low-carbon Transformation Industry Guidance Catalogue", and enterprises must comply with standards such as the "Green Product Evaluation Waterproof and Sealing Materials".

Leading enterprises reduce carbon emissions through energy structure optimization (such as the use of renewable energy) and circular economy models (such as waste recycling), and some companies have launched composite rock slabs with 70% recycled material formula.

2. Digitalization and technological innovation

The popularization of BIM technology, 3D printing and modular building technology has promoted construction efficiency by more than 30%, while meeting personalized needs.

Cutting-edge products such as nano waterproof materials and intelligent self-repairing mortars have emerged, and composite building materials with integrated temperature control, antibacterial and other functions account for 28%.

3. Functional composite design

Building materials products extend to "building materials + intelligence", such as inductive stone desktops embedded with conductive minerals to achieve environmental monitoring and energy management.

Building materials suitable for the elderly (anti-slip floor tiles, barrier-free handrails) and scene narrative design (combination of wabi-sabi style cave stone and ink painting) have become new growth points.

II. Market trend characteristics

1. Activation of the stock market

China's urban residential stock has reached 33.55 billion square meters. The old house renovation policy has promoted the demand for second-hand house decoration, driving the growth of consumer building materials such as coatings and panels.

2. Smart home and aging demand explosion

Smart home shipments are expected to reach 281 million units, and smart lighting and security systems have become standard.

The aging society has spawned a market for building materials suitable for the elderly, and sales to the elderly on online e-commerce platforms account for 65%.

3. Policy-driven infrastructure and affordable housing demand

Policies such as affordable housing construction and renovation of old communities have released incremental markets, and demand for traditional building materials such as cement and concrete has stabilized.

New urbanization and smart city projects have promoted the application of green building materials such as high-performance concrete and energy-saving doors and windows.

4. International competition and industry integration

Oriental Yuhong and other companies have gone global through "product + technology + brand" and provided solutions to more than 150 countries around the world.

Industry concentration has increased, leading companies have expanded their market share through mergers and acquisitions, and small and medium-sized enterprises have turned to differentiated competition in niche areas.

5. Supply chain optimization and demand for skilled talents

Digital tools (such as ERP systems) optimize supply chain collaboration and reduce the risk of raw material price fluctuations.

The rise of high-skilled talents (such as blue-collar technicians) has increased the demand for industry skill certification and training